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Act Group Therapy Part 3: Let’s Get Visual

by | Aug 1, 2023 | Act CRM Software Fundamentals

Introduction

Welcome back to another informative session of ACT Group Therapy with Tony Holowitz, founder of 365 ACT Tips and Tony the Teacher. In this tutorial, Tony emphasizes the importance of setting clear goals and visualizing contact information in ACT before diving into the world of groups. Discover how to make contact management more efficient and streamlined by utilizing visual layouts and maximizing the potential of built-in tools. Let’s explore how visualizing data can lead to better contact organization in ACT.

1: Setting Clear Goals for Contact Organization

Before delving into the intricacies of groups, Tony highlights the significance of having well-defined goals for contact organization. A clear understanding of your objectives ensures a more effective approach to managing your contacts in ACT.

2: The Challenge with Traditional Group Management

Tony revisits the scenario of the ice cream business to illustrate the traditional approach of manually assigning contacts to groups based on their ice cream preferences. He points out the labor-intensive nature of this method and how it lacks visual representation.

3: Enhancing Visual Organization – Introducing Visual Layouts

  1. Visual Layouts for Contact Preferences: Tony introduces a smart solution by customizing layouts in ACT to visually represent contact preferences. He creates an “Ice Cream One” layout that allows users to easily mark the preferred ice cream flavors for each contact.

  2. Efficiency through Visualization: By visually representing contact preferences, users can quickly assess and understand the information they need without relying solely on groups.

4: Simplifying Lookups with Visual Information

  1. Utilizing Lookup Function: Tony demonstrates how to use the Lookup function in ACT to find contacts based on specific criteria, such as those who like chocolate ice cream.

  2. Group Membership Rules: He introduces the concept of “Group Membership Rules” as an effective way to create groups for contacts with specific characteristics, streamlining the lookup process.

5: Getting Visual with Contact Information

  1. Maximizing Visual Layouts: Tony emphasizes the importance of visualizing all relevant information about contacts, making it readily available and accessible.

  2. Customization for Your Business: He encourages users to tailor their layouts to display pertinent details for their specific business needs.

6: Conclusion

By visualizing contact information and creating customized layouts, ACT users can significantly enhance contact management efficiency. Clear goals and smart visual representation empower users to leverage built-in tools more effectively, ultimately improving their ACT experience.

Unlock the true potential of ACT CRM by adopting visual layouts and optimizing your contact management process. Thank you for joining us, and stay tuned for more expert tips from Tony Holowitz to elevate your ACT experience.